42Below Vodka - Bacardi
Location:, New Zealand
Year Founded: 2016
Food Recovery Hierarchy: Recycling
Categories: Specialty recycled products
Bacardi’s 42Below Vodka brand’s circular economy initiative — the project collects used lemons, martini olives and other fruit waste from bars, turns it into liquid soap and sends it back to the bars for free — has diverted 400 kilograms of fruit waste from landfills since it launched in December 2016.