Location: New Haven CT, USA
Year Founded: 2016
Food Recovery Hierarchy: Prevention
Categories: Food product creation
Ugly Fruit is a company that creates value out of what others overlook because of appearances. As much as 40% of farms' produce can be wasted because they don’t conform to conventional beauty standards. Ugly Fruit recognizes there is more than meets the eye to this cosmetically challenged produce and aims to create the most delicious fruit snacks on the market with these precious goods.