Modifying packaging sizes and designs to optimize consumer consumption and avoid residual container waste
In the U.K., bread was identified as one of the most thrown away items. One manufacturer, Kingsmill, recently introduced their “Little Big Loaf”, a smaller, more manageable size designed to decrease the amount of bread wasted.
MIT engineers developed LiquiGlide, a nontoxic coating that can be applied to food packaging to increase the consumer’s ability to get all of the food out. Target products include ketchup and mayonnaise bottles.
Conducting large-scale advocacy campaigns to raise awareness and educate consumers about ways to save money and prevent wasted food.
Packaging technologies that actively slow fruit and meat spoilage through ethylene absorption and other techniques
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